About Morgan & Morgan · Jacksonville
Morgan & Morgan's Jacksonville office is the Northeast Florida branch of America's Largest Injury Law Firm, founded in 1988 by John and Ultima Morgan in Orlando. Located at 501 Riverside Avenue in downtown Jacksonville, the office handles personal injury claims for the Riverside, San Marco, Beaches, and broader Duval County community. Led by Managing Partner Jody Wade, a former U.S. Marine and Florida Bar Board Certified Civil Trial Lawyer, the Jacksonville team works on a contingency fee basis ('The Fee Is Free®') and is available 24/7 for free case evaluations.
Morgan & Morgan was founded in 1988 in Orlando, Florida, by John Morgan, Ultima Morgan, and partners Stewart Colling and Ron Gilbert. The firm's origin is deeply personal: John's brother Tim was paralyzed in a workplace accident at Disney World, and the family's difficult experience with insurance companies inspired John to build a law firm that would fight for ordinary people against powerful corporations. After buying out his partners in 2005, John renamed the firm Morgan & Morgan and brought Ultima on as a named partner. The firm grew from a small Florida practice into a national operation, and now employs more than 1,100 attorneys with offices across all 50 states and Washington, D.C. The firm claims to have recovered over $35 billion for clients over its more-than-35-year history. The Jacksonville office is staffed by a deep bench of personal injury attorneys and support staff, including Managing Partner Joe Harrison 'Jody' Wade II — a former U.S. Marine infantry sergeant, 2002 University of Kentucky graduate, and 2006 Florida Coastal School of Law graduate who is admitted to practice in Florida, Georgia, Kentucky, and corresponding federal district courts. He is one of fewer than 1% of U.S. attorneys inducted into the Multi-Million Dollar Advocates Forum and is a member of the American Board of Trial Advocates (ABOTA), the Academy of Truck Accident Attorneys, the Florida Justice Association, and the Jacksonville Justice Association. The Jacksonville office handles the firm's full menu of personal injury and consumer-protection case types — auto and truck accidents, motorcycle and boating accidents, workers' compensation, medical malpractice, nursing home abuse, slip and fall, premises liability, wrongful death, dangerous drugs, defective products, Social Security disability, labor and employment matters, and class actions. The firm works on contingency — no upfront fees, no hourly charges — and offers free 24/7 consultations online, by phone, or by text. Morgan & Morgan frequently advertises on television, radio, and digital channels and is one of the most recognized plaintiff-side law firm brands in the United States.
- In business
- Firm founded in 1988 (over 35 years). Jacksonville office has been operating for many years under regional Managing Partner Jody Wade (since at least March 2019).
- Owner
- Founded by John Morgan and Ultima Morgan (with partners Stewart Colling and Ron Gilbert) in Orlando, FL, in 1988. Jacksonville office led by Managing Partner Joe Harrison 'Jody' Wade II.
- Serves
- Jacksonville and Northeast Florida, including Riverside, San Marco, Jacksonville Beach, and Duval County. Firmwide, Morgan & Morgan is licensed in all 50 states and Washington, D.C.
- Rating
- 4.4 stars across 8,014 reviews aggregated on Birdeye for the Jacksonville office (7,481 Google, 504 BBB, 21 Yellow Pages, 6 others, 2 Birdeye). CrashStory reports ~5,672 client reviews at 4.6 stars. Trustanalytica reports 4.5 stars across ~105 reviews. Trustpilot shows 1.3 stars across 168 reviews for morganandmorgan.com overall.
About Morgan & Morgan — America's Largest Injury Law Firm
Morgan & Morgan is a national plaintiff-side law firm founded by John Morgan and Ultima Morgan in Orlando, Florida, in 1988. The firm's origin is deeply personal: John's brother Tim was paralyzed in a workplace accident while working as a lifeguard at Walt Disney World, and the family's experience of being denied justice by a powerful company and its insurer drove John to open a practice dedicated to representing injured people against insurance companies and large corporations. After buying out his original partners in 2005, John renamed the firm Morgan & Morgan and added Ultima as a named partner. The firm now employs more than 1,100 attorneys and thousands of support staff in offices across all 50 states and Washington, D.C., and claims to have recovered more than $35 billion for clients.
- Founded 1988 in Orlando, FL, by John Morgan, Ultima Morgan, Stewart Colling, and Ron Gilbert
- Renamed Morgan & Morgan in 2005 when John bought out his partners
- Originally focused on personal injury, medical malpractice, and class actions
- Co-created the Litify legal case-management platform in 2016
- Bills itself as 'America's Largest Injury Law Firm'
- More than 1,100 attorneys; $35+ billion recovered across 35+ years
The Jacksonville Office — Riverside Location
Morgan & Morgan's Jacksonville office sits on the 12th floor at 501 Riverside Avenue in downtown Jacksonville, on the edge of the Riverside neighborhood and minutes from I-95. The office serves Riverside, San Marco, Jacksonville Beach, and the wider Duval County community. It is staffed by a team of roughly 20+ Jacksonville-based attorneys supported by paralegals, case managers, intake staff, and a care team assigned to each client. The office is open 24 hours a day, 7 days a week, with consultations available by phone, online form, or text message at any time.
- Address: 501 Riverside Ave, Suite 1200, Jacksonville, FL 32202
- Phone: (904) 398-2722
- Open 24/7 (00:00–00:00 every day)
- Serves Riverside, San Marco, the Beaches, and all of Duval County
- Local attorneys admitted in Florida, Georgia, and Kentucky
Managing Partner — Jody Wade
Joe Harrison 'Jody' Wade II is the regional Managing Partner for Morgan & Morgan in Jacksonville. He is a Florida Bar Board Certified Civil Trial Lawyer — a credential held by fewer than 1% of Florida attorneys — and is admitted to practice in Florida, Georgia, Kentucky, the U.S. District Court for the Middle District of Florida, and the U.S. District Court for the Southern District of Georgia. Before law school, Wade served four years as a U.S. Marine infantryman, leaving active duty in 1998 as a Sergeant after two meritorious promotions. He graduated from the University of Kentucky in 2002 (Economics) and Florida Coastal School of Law in 2006, then built a career focused on personal injury trials, trucking and commercial vehicle cases, aircraft crashes, and wrongful death.
- Board Certified Civil Trial Lawyer — Florida Bar (top 1%)
- Multi-Million Dollar Advocates Forum — lifetime member
- American Board of Trial Advocates (ABOTA) — member
- Academy of Truck Accident Attorneys — member
- Florida Justice Association & Jacksonville Justice Association — member
- Practice focus: trucking, commercial injuries, aircraft, wrongful death
Practice Areas & Case Types
The Jacksonville office accepts more than 50 case types under the firm's personal injury and consumer protection umbrella. The largest categories are auto and trucking accidents, workers' compensation, premises liability, medical malpractice, and wrongful death, but the office also pursues claims arising from dangerous drugs, defective products, nursing home abuse, Social Security denials, labor and employment violations, and large class actions. The firm works with internal medical experts — full-time nurse paralegals, staff nurses, and staff physicians — to investigate and build medical negligence and injury cases.
- Car, truck, motorcycle, and boating accidents
- Workers' compensation and workplace injuries
- Medical malpractice, birth injury, misdiagnosis, pharmacy/dental errors
- Nursing home abuse and wrongful death
- Premises liability and slip and fall
- Dangerous drugs and defective products
- Social Security disability, labor & employment, and class actions
The Fee Is Free® — How Morgan & Morgan Charges
Morgan & Morgan handles personal injury cases on a contingency fee basis. Clients pay nothing upfront and owe nothing unless the firm wins a settlement or verdict. The firm's contingency percentage is taken from the recovery, with the firm's published Jacksonville FAQ noting that the fee can increase (for example, from 25% to 33%) depending on when the case resolves. Free consultations are available 24/7 by phone, by text, or through an online form, and the firm provides online case access so clients can follow progress at any time.
- No upfront fees, no hourly charges
- Free, no-obligation case evaluation — online, by phone, or by text
- Contingency fee based on a percentage of the settlement or verdict
- 24/7 online case access for clients
- Fee increase clauses can apply if a case moves from pre-suit to litigation
Client Care Process
After an initial free evaluation, cases that qualify are paired with a primary attorney and a care team of paralegals and support staff who handle intake, medical records, negotiation with insurance companies, and trial preparation. The firm emphasizes 'trial-ready' representation: rather than accepting the last settlement offer from an insurer, Jacksonville attorneys are backed by the firm's national litigation resources and are prepared to take cases to court.
- Step 1: Free 24/7 case evaluation (online, phone, or text)
- Step 2: Pairing with a local Jacksonville attorney and care team
- Step 3: Investigation, evidence and medical record gathering
- Step 4: Negotiation with insurance companies
- Step 5: Trial if the insurer refuses a fair offer
Reputation, Reviews & Results
Morgan & Morgan's Jacksonville office maintains a 4.4-star rating across roughly 8,000 aggregated reviews (Birdeye), with thousands of Google reviews, hundreds of BBB reviews, and additional feedback on Yellow Pages and other directories. CrashStory reports an average of 4.6 stars across approximately 5,672 client reviews of the firm. The firm's national marketing and high-volume advertising — including television, radio, and digital ads — has made the 'For the People' brand one of the most recognized plaintiff-side legal brands in the United States, while also generating the kind of online criticism common to large-volume personal injury firms. The firm self-reports more than $35 billion in total recoveries and operates the largest personal injury plaintiff practice in the country.
- Birdeye: 4.4 / 8,014 reviews for the Jacksonville office
- CrashStory: 4.6 / ~5,672 reviews firm-wide
- Trustpilot: 1.3 / 168 reviews for morganandmorgan.com
- Largest plaintiff-side personal injury firm in the U.S.
- Named $1.25 billion Black farmers discrimination settlement participant
- First major plaintiff firm to advertise heavily on TV and radio (since 1989)
Getting Help — Contact & Next Steps
Anyone injured in or around Jacksonville — in a car, truck, or motorcycle crash; on someone else's property; at work; or because of medical care — can reach the Jacksonville office 24/7 by calling (904) 398-2722, texting the firm's national line, or submitting the online form on forthepeople.com. Consultations are free, and there is no obligation to hire the firm. If the firm takes the case, the client pays nothing unless money is recovered.
- Call: (904) 398-2722 (24/7)
- Online form: forthepeople.com/jacksonville/
- Free, no-obligation consultation
- No fees unless the firm wins