About Coldwell Banker · San Francisco
Coldwell Banker Realty's San Francisco Sunset office is a neighborhood residential real estate brokerage located at 2380 Irving Street in the heart of San Francisco's Sunset District. Operating as part of the national Coldwell Banker franchise network, the office serves buyers and sellers across San Francisco and the broader Bay Area with a multilingual team of independent sales associates. The office is led by Managing Broker Brit Bertino and is recognized with Premier Office Bronze and International Diamond Society awards. It is not a Catholic-owned or faith-based business; it is a franchise real estate brokerage.
The Coldwell Banker Realty – San Francisco Sunset office is one of many Coldwell Banker branch offices operated by Coldwell Banker Realty (the company's residential brokerage arm, itself part of the larger Coldwell Banker brand founded in 1906 and now owned by Anywhere Real Estate). Located centrally in the Sunset District at 2380 Irving Street, San Francisco, CA 94122, the office serves a richly diverse coastal neighborhood known for Pacific Ocean views, Stern Grove, brightly colored buildings, and a growing Asian population alongside longtime multi-generational residents. The Sunset office's stated mission is to provide excellent service for any type of real estate transaction to their neighborhood, clients, friends and family, with a long-standing reputation built on integrity and trust. Agents handle buyer representation, seller representation, listings, market analysis, and referrals to mortgage, insurance, and contractor partners. The branch has earned Coldwell Banker's Premier Office Bronze Office and International Diamond Society Office awards, and supports experienced independent sales associates who specialize in everything from first-time homebuyer opportunities to investment and luxury properties. The branch's service footprint stretches across San Francisco neighborhoods (Inner Sunset, Outer Sunset, Inner Parkside, Cole Valley, Haight Ashbury, Inner Richmond, Central Richmond, Inner Mission, Diamond Heights, Miraloma Park, Mission Terrace) and into surrounding communities including Burlingame, Foster City, Colma, Daly City, Pacifica, San Bruno, South San Francisco, San Mateo, Millbrae, and East Bay cities such as Castro Valley, Hayward, Oakland, Union City, and Walnut Creek. Agents collectively speak English, Mandarin Chinese, Cantonese, Yue Chinese, Hakka Chinese, Korean, Japanese, Tagalog, Burmese, Indonesian, Arabic, Greek, Spanish, French, Italian, and Taiwanese.
- Owner
- Brit Bertino (Managing Broker, CalRE #02119285)
- Serves
- San Francisco (Inner Sunset, Outer Sunset, Inner Parkside, Cole Valley, Haight Ashbury, Inner Richmond, Central Richmond, Inner Mission, Diamond Heights, Miraloma Park, Mission Terrace); Burlingame; Foster City; Colma; Daly City; Pacifica; San Bruno; South San Francisco; San Mateo; Millbrae; Castro Valley; Hayward; Oakland; Union City; Walnut Creek
- Rating
- Office-level aggregate rating not officially published; lead agent Janice Lee holds a 5.0/5 rating on realtor.com® (21 reviews) and Fastexpert/Zillow shows 21 verified reviews averaging 5.0/5.
About the San Francisco Sunset Office
The Coldwell Banker Realty San Francisco Sunset office sits at 2380 Irving Street in the heart of San Francisco's Sunset District. According to the office's own description, the branch is 'centrally located in the heart of the neighborhood' and supports 'experienced and diverse Independent Sales Associates who pride themselves in being a resource to our neighborhood.' The Sunset is characterized by the brokerage as a community with 'stunning views of the Pacific Ocean, culinary delights, rich cultural history and diverse community' and is described as 'home to some of the top performers, who regularly bring their talents to the Stern Grove area.' Residents are ethnically diverse with a growing Asian population, and the office highlights that 'many first-time buyers are able to seize the opportunity for affordable homeownership in the Sunset and enjoy the San Francisco lifestyle famous around the globe.'
- Address: 2380 Irving St, San Francisco, CA 94122
- Main office phone: (415) 682-6666
- Managing Broker: Brit Bertino, CalRE #02119285
- Email: nsmith@cbnorcal.com
- Award: Premier Office Bronze Office
- Award: International Diamond Society Office
Mission and Service Philosophy
The Sunset office states its mission plainly on its Coldwell Banker profile page: 'Our mission is to provide excellent service for any type of real estate transaction to our neighborhood, clients, friends and family. We promise to deliver professional and consistent services, with a long-standing reputation built on integrity and trust.' Sales associates at the office are equipped to 'efficiently handle any type of transaction, matching you with the right buyer or seller, to ensure your transaction process is smooth and stress-free,' with 'national exposure and global reach to securely and efficiently handle all your real estate needs.'
- Built on integrity and trust
- Smooth, stress-free transactions
- National exposure and global reach via Coldwell Banker network
- Support for first-time buyers, move-up buyers, and sellers
Areas Served
The Sunset office serves a broad swath of San Francisco and the Bay Area. The official site lists the following service areas: Burlingame, Central Richmond, Foster City, Cole Valley, Colma, Daly City, Diamond Heights, Haight Ashbury, Inner Mission, Inner Parkside, Vernalis, Inner Richmond, Inner Sunset, Lake Shore, Millbrae, Pacifica, San Bruno, San Francisco, San Mateo, South San Francisco, Miraloma Park, Mission Terrace, Castro Valley, Hayward, Oakland, Union City, and Walnut Creek.
- San Francisco neighborhoods: Inner Sunset, Outer Sunset, Inner Parkside, Cole Valley, Haight Ashbury, Inner Richmond, Central Richmond, Inner Mission, Diamond Heights, Miraloma Park, Mission Terrace
- San Mateo County: Burlingame, Foster City, Colma, Daly City, Pacifica, San Bruno, South San Francisco, San Mateo, Millbrae
- East Bay: Castro Valley, Hayward, Oakland, Union City, Walnut Creek
Languages Spoken
The office's agent roster is notably multilingual, a reflection of the Sunset District's diverse population. Languages listed on the Coldwell Banker office page include: English, Chinese, Greek, Korean, Mandarin Chinese, Yue Chinese (Cantonese), Burmese, Indonesian, Arabic, Japanese, Tagalog, Cantonese, Hakka Chinese, Spanish, French, Italian, and Taiwanese.
- English
- Mandarin Chinese, Cantonese, Yue Chinese, Hakka Chinese, Taiwanese
- Korean
- Japanese
- Tagalog
- Burmese, Indonesian
- Arabic
- Greek
- Spanish, French, Italian
Featured Agents and Mortgage Partners
The Sunset office is led by Managing Broker Brit Bertino (CalRE #02119285, direct line 415-471-2014). Notable independent sales associates at the office include Janice Lee (a Top 20 Coldwell Banker Northern California agent and #1 agent in the office, DRE #01720205, Coldwell Banker Global Luxury specialist), Alice Lam (Broker Associate, Global Luxury Property Specialist, DRE #00831908, with 36+ years in Bay Area real estate and expertise in 1031 exchanges, foreclosures, REOs, short sales, and probates), Steed Ahn (Senior Advisor, CIAS/SRES designations), Carol Weinfeld (Realtor®, DRE #02149996), and Jay Zhu (Sales Associate, DRE #01883828). Mortgage services are provided through Guaranteed Rate Affinity, represented in-office by George McFaden, Vice President of Mortgage Lending, NMLS# 344084.
- Managing Broker: Brit Bertino, CalRE #02119285 — (415) 471-2014
- Janice Lee — Top 20 Coldwell Banker N. Cal., Global Luxury specialist, DRE #01720205
- Alice Lam — Broker Associate, Global Luxury, DRE #00831908, 36+ years experience
- Steed Ahn — Senior Advisor, CIAS/SRES
- Carol Weinfeld — Realtor®, DRE #02149996
- Jay Zhu — Sales Associate, DRE #01883828
- Mortgage partner: George McFaden, Guaranteed Rate Affinity, NMLS# 344084
Awards and Recognition
The San Francisco Sunset office holds two named Coldwell Banker office awards, both displayed on the office's official page: the Premier Office Bronze Office designation and the International Diamond Society Office award. These recognitions are awarded by Coldwell Banker to offices that meet specific production and service benchmarks.
- Premier Office Bronze Office
- International Diamond Society Office
Specialty Services
Agents at the Sunset office handle a wide range of residential real estate transactions. Per the office's website and individual agent profiles, services include buyer's agent representation, seller's agent representation, listings, market analysis, trust and probate sales, 1031 tax-deferred exchanges, multifamily and investment property transactions, foreclosure and REO experience, short sales, and luxury property marketing under Coldwell Banker's Global Luxury brand. Senior-focused services (SRES designation) are also available.
- Buyer's agent / Seller's agent representation
- Listings, sellers, buyers
- Trust sales
- 1031 exchange
- Multifamily / investment properties
- Foreclosures, REOs, short sales
- Global Luxury marketing
- Senior Real Estate Specialist (SRES)
Customer Reviews Snapshot
The Sunset office's lead agent Janice Lee has a 5.0/5 rating on realtor.com® (21 reviews) and similar verified reviews on Zillow and Fastexpert. Typical reviews describe her as 'professional, calm, and never pushy,' responsive, and effective at negotiation, with particular expertise in Sunset District pricing. The office itself does not display a single aggregate rating on its official site, but individual agent reviews consistently describe the Sunset office team as 'top notch,' with strong knowledge of the local neighborhood market and a 'long-standing reputation built on integrity and trust.'
- Janice Lee: 5.0/5 on realtor.com® (21 reviews)
- Fastexpert/Zillow verified reviews: 21, averaging 5.0/5
- Common praise: professional, calm, responsive, strong negotiation
- Office reviews (BusinessYab): described as 'top notch'
Getting in Touch
Prospective clients can reach the office by phone at (415) 682-6666 or by email at nsmith@cbnorcal.com. The office is located at 2380 Irving St, San Francisco, CA 94122, in the Inner Sunset/Outer Sunset border area. Individual agent direct lines and emails are available on each agent's Coldwell Banker profile. The office participates in the Coldwell Banker network's national relocation referral system and partners with Guaranteed Rate Affinity for in-house mortgage origination.
- Main office: (415) 682-6666
- Email: nsmith@cbnorcal.com
- Address: 2380 Irving St, San Francisco, CA 94122
- In-office mortgage partner: Guaranteed Rate Affinity